Clean, Cheap, Plentiful: Energy Efficiency Video

Ian Elwood, International Rivers
Tuesday, October 19, 2010

Global demand for energy is growing by leaps and bounds, and politicians the world over are responding with an environmentally damaging roll-out of big dams, more coal mining, and a push for more nuclear plants. But there is a better way to meet our needs. Efficiency is the cheapest, safest, fastest source of energy – and there is huge potential worldwide to offset new energy supply projects.

If energy efficiency was made a top priority, many of the planet’s rivers could be spared from the ravages of large dams. Global warming could be dramatically slowed. Poor countries could save money. It may be the closest thing we have to a “silver bullet” for our energy challenges.

We interviewed four leading energy efficiency experts with more than 120 years of collective experience in the field, to learn more about how we can tap into this great resource.

Watch the three part video below, or view it on YouTube.


View Part 1  |  View Part 2  |  View Part 3

“I believe the world needs only half as many new power plants as it thinks it does,” says Art Rosenfeld, who helped make California a world leader in efficiency.

“If you can require a manufacturer to only sell products that meet a certain efficiency standard for, say, refrigerators, you no longer have to influence millions of consumers – you just have to influence a very small number of manufacturers,” Chris Neme told us.

“Energy-efficiency is invisible, and yet it is the most potent force that exists for reducing carbon dioxide emissions, reducing energy-demand, and improving energy productivity,” says Mark Levine.

Help us make sure this great green resource isn’t “invisible” anymore.

Watch the video and learn from our panel of experts how you can become part of the solution.

More information: 
Subscribe on YouTube